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"The New Frugality"


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I came across this week's cover story in Business Week on a new movement towards frugality in America.

As a kid, I noticed my Grandma Lettie's approach to their household finances.  She was very frugal as a byproduct of her managing through the Depression.  But by the time I came along, they were solidly middle class and could've spent more than they did.  But they did not.  Instead,