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partnerships

Which Social Portal Will Be Yours?

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Social network operators are constantly trying to add “stickiness” to their networks aimed at bring users back frequently. They understand the bell curve of user knowledge, experience and understanding or lack of understanding.
Vying for our attention, and those of our friends, they strategize on partnerships, new technology, content and marketing tactics to create [...]

Bertelsmann Reports 2007 Earnings, BMG Down

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Bertelsmann reported its 2007 earnings yesterday. For the year, BMG revenues declined by 27.8% to €1.5 billion and operating EBITA (basically operating profit) dropped 46% to €93 million. Physical revenues dropped 17% while digital increased 40%. Digital accounted for 17% of BMG's revenue (up from 12% in 2006).

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